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L&H project aims for mid-market

Saturday 12 March 2011, 05:01AM


Computer-generated conceptual view of the new project.

Computer-generated conceptual view of the new project.

Land & Houses Phuket has begun work on a new mid-range property development on Chao Fa West Rd, in a former rubber plantation opposite the Phuket Provincial Electricity Authority’s transformer station.


The project – 88 Land & Houses Phuket – will cover 14.4 rai and contain 48 two-story homes and a row of 15 three-storey home offices.


For Land & Houses – which built Land & Houses Park in Chalong 15 years ago, on a 415-rai site containing 900 homes – the new project is relatively small. But all the homes will be completed before any are sold, said LH Muang Mai Managing Director Pittaya Tantipiriyakij.


The new project has attractions for believers in Chinese numerology, in which the number 88 is particularly significant; it can signify either “infinity” or “riches”. All the houses will have numbers beginning with 88.


The homes are designed in “tropical serenity” style, each with internal space ranging from 144 to 200 square metres. Land plots will range from 60 to 100 square wah.

All the homes will have three bedrooms and three bathrooms, and the two largest types will also have an office on the ground floor that can be converted into an extra bedroom.


Close to the road, a row of 15 three-story buildings are designed for buyers who want to have their office and home in the same place.

Prices range from B5.7 million upwards for the hous­es and B7.35 million upwards for the home offices. All units will be completed by 2012.


Mr Pittaya said that the company still has great confidence in Phuket’s property market and is now planning more projects.

“From the feedback we’ve been getting from both Thais and foreigners, we can see that Phuket’s real estate is still on an upward trend, so we will continue to quality homes, both in Phuket and in other parts of southern Thailand,” he said.


“We own two more parcels of land totalling 1,100 rai which await development. The first is a nice hilly 55-rai plot, also on Chao Fa West Rd, while the other covers 1,060 rai next to Mai Khao beach – it’s a good location that also contains a lake.


“The company is now studying ways to develop this site. Once it is finished, we expect that it will be one of the most beautiful projects in Asia,” he added.