Kata Rocks
THE PAVILIONS PHUKET BRITISH INTERNATIONAL SCHOOL, PHUKET Kata Rocks
The Phuket News Novosti Phuket Khao Phuket

Login | Create Account | Search


Twin TAT campaigns aim to rake in B400mn

Twin TAT campaigns aim to rake in B400mn

BANGKOK: The Tourism Authority of Thailand (TAT) plans to roll out next month two campaigns – Visit Thailand with 100 Baht and Shocking Price Weekday Travel – hoping to generate B400 million in tourism income over the remaining months of this year.

Friday 18 October 2019, 09:34AM


Tourists admire the scenery at Nakhon Chum, Phitsanulok. New campaigns will drum up domestic travel. Photo: Chinnawat Singha / Bangkok Post

Tourists admire the scenery at Nakhon Chum, Phitsanulok. New campaigns will drum up domestic travel. Photo: Chinnawat Singha / Bangkok Post

Thapanee Kiatpaiboon, TAT Executive Director of Product Promotion, said Shocking Price Weekday Travel is set to encourage Thais, especially upper- and middle-class tourists, to take more trips on weekdays and enjoy discounts of up to 80% on high-end tourism products.

The nine categories of tourism products offered during this campaign include five-star hotels available Monday to Thursday, airlines, spas and treatment services, yachting, community-based activities, Michelin-rated restaurants, recreation, department stores and other special privileges from online travel agents.

Ms Thapanee said tourism operators and members of tourism associations can register with the TAT to take part in the scheme.

The TAT anticipates at least 4,000 operators joining the campaign.

Thais who want to participate must be 18 or older and can register and select products to receive a promotional code via the TAT's website from Nov 1, with the payment within five days.

Another campaign, Visit Thailand with 100 Baht, will offer 40,000 tourism packages worth B100, offering 10,000 products per day on Nov 11, Nov 12, Dec 11 and Dec 12 this year.

Registrants must be 18 or older and have e-banking and a mobile phone number to join the campaign via the TAT website.

Tourists can shop for only one tourism product outside their hometown throughout the campaign.

Registration will run from 6am until midnight or when the 10,000 products for that day run out, said Noppadon Pakprot, the TAT's deputy governor for domestic marketing.

La Boucherie

This campaign offers air and bus tickets, hotels, food and drinks, tour packages and tourism attractions.

Mr Noppadon said operators on the list include Sri Panwa Phuket, Baba Beach Club Hua Hin, Discover Catamaran and Thann Wellness Destination.

TAT Governor Yuthasak Supasorn said a budget of B116mn will be used for these two additional measures after the government launched the B1,000 cash handout (Taste-Shop-Spend) scheme and a 15% cash rebate for spending on tourism products.

He expects the two new campaigns to add about B400mn in tourism income and help increase the number of local tourists travelling domestically by 10-20% during November and December.

The new campaigns, a continuation of Taste-Shop-Spend, are expected to raise domestic tourism income to 1.12 trillion baht this year, Mr Yuthasak said.

In the first eight months of 2019, domestic tourism rose by 1.3% year-on-year to 104 million trips.

The TAT is confident of achieving 180mn trips this year, up from 166mn in 2018.

 

Read original story here.

Comment on this story

* Please login to comment. If you do not have an account please register below by simply entering a username, password and email address. You can still leave your comment below at the same time.

CAPTCHA

Be the first to comment.

Have a news tip-off? Click here

 

Phuket community
Woman escapes serious injury as motorbike crushed by truck in front of hospital

Obeying traffic laws saves lives.A very clever conclusion.Who would have thought it ?But actually it...(Read More)


Chinese tourists rescued from Phuket surf die in hospital

@R. Believe it or not,but people die,even in hospitals !...(Read More)


Woman escapes serious injury as motorbike crushed by truck in front of hospital

No need to investigate further with Insp K on the case....(Read More)


Phuket driver ploughs through speed-limit sign while picking up phone

Sorry to hear that this reckless ass walked away unscathed. As a result, no lesson will be learned,...(Read More)


Chinese tourists rescued from Phuket surf die in hospital

The continued death toll of drowning tourists sends a clear international message that Phuket offici...(Read More)


Chinese tourists rescued from Phuket surf die in hospital

Seems like the hospital of death, doesn't this make it 3, in a week, at the same hospital, under...(Read More)


Phuket driver ploughs through speed-limit sign while picking up phone

And this are the idiots you unexpected can 'meet' when you just drive on Phuket roads. You n...(Read More)


Woman escapes serious injury as motorbike crushed by truck in front of hospital

When all road users on Phuket, regardless thai or foreigner, obey traffic laws, speed advices, and s...(Read More)


Woman escapes serious injury as motorbike crushed by truck in front of hospital

A typical thai road situation. Truck driving to much at middle of the road, not respecting the yello...(Read More)


Husband flees wife with their winning lottery ticket

Funny story, Lovely! Joke of the day: " Go to Court"! Hahaha....(Read More)