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Trump social media platform faces money woes, modest following

Trump social media platform faces money woes, modest following

NEW YORK: Signs are growing that Donald Trump’s social media platform Truth Social is in financial trouble, with just a modest following six months after launching.

technology
By AFP

Friday 26 August 2022, 11:14AM


Truth Social bills itself as Donald Trump’s answer to platforms like Twitter, which the former US president was booted off of. Photo: AFP

Truth Social bills itself as Donald Trump’s answer to platforms like Twitter, which the former US president was booted off of. Photo: AFP

Fox Business Network reported yesterday (Aug 25) that the platform has halted payments to the company that hosts it, RightForge, and owes US$1.6 million (B57mn).

The platform’s parent company, Trump Media and Technology Group, did not respond to a request for comment.

A RightForge spokesman would not comment on the reports that Trump Social is not paying its bills.

“RightForge was on the ground floor of building Truth Social and will continue to support president Trump in his endeavors,” the company said.

Meanwhile the parent company’s merger with Digital World Acquisition Corp (DWAC) - a blank check company formed specifically to carry out a merger - has yet to take place, 10 months after the announcement that it would happen. This fusion is supposed to bring in fresh funding for the Trump platform.

DWAC yesterday published a call for a special shareholders meeting Sept 6 at which investors will be asked to approve a one-year delay for carrying out the merger, until Sept 8 of 2023.

Without a favourable vote for an extension the blank check company said it will be forced to dissolve.

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Financial data published yesterday said that as of late June, DWAC had only $3,000 in cash on hand.

Truth Social bills itself as Trump’s answer to platforms like Twitter, which the former president used as a loud political bullhorn until he was ejected from it after a mob he had egged on assaulted the US Capitol in January 2021.

But six months later it is in 30th place in an Apple ranking of social media apps downloaded onto iPhones.

The Statista data base says Truth Social is downloaded only around 50,000 times per week.

Trump’s account on Truth Social has 3.91mn followers; on Twitter he had 79.5mn when he was booted.

Shares in DWAC have fallen 71% since hitting their peak in early March.

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