Login | Create Account Poll Currency Weather Facebook Youtube Search

Thai Airways set to broadcast World Cup matches in flight

FOOTBALL: Passengers on Thai Airways’ (THAI) international flights will be able to enjoy live World Cup broadcasts on board from June 14 to July 15.

By Bangkok Post

Tuesday 22 May 2018, 09:28AM

The official case which was used to carry the FIFA Russia 2018 World Cup trophy during its presentation at the Louis Vuitton headquarters in Asnières-sur-Seine on May 17. Photo: Bertrand Guay / AFP

The official case which was used to carry the FIFA Russia 2018 World Cup trophy during its presentation at the Louis Vuitton headquarters in Asnières-sur-Seine on May 17. Photo: Bertrand Guay / AFP

The National Broadcasting and Telecommunications Commission (NBTC) will allow THAI to broadcast live World Cup matches on board for its international flights after the company asked the regulator last week for permission, said NBTC secretary-general Takorn Tantasith.

Mr Takorn said the NBTC agreed in principle as THAI had already made a deal with FIFA.

“THAI only needs permission from the NBTC, not a licence, and it does not need to pay [additional] fees because the authorisation is valid for one month,” he said.

But the NBTC will list the issue on the agenda for its board meeting tomorrow (May 23) for official approval, said Mr Takorn.

“The permission will cover signal transmission specific for live broadcasts, similar to that needed to provide Wi-Fi on board,” he said. 3

Mr Takorn said the NBTC also plans to allow True4U, one of True Corporation’s TV channels, to broadcast the 2018 World Cup live in high definition (HD) when the games air. True4U holds a terrestrial digital TV licence for standard definition (SD).

Mr Takorn said allowing True4U to broadcast the tournaments in HD will boost Thai viewership numbers for the tournaments.

Nine companies are jointly paying for the live broadcast rights of this year’s FIFA World Cup in Russia, which costs B1.4 billion.

QSI International School Phuket

The nine companies include Bangkok Mass Transit System (BTSC), operator of the Skytrain, Charoen Pokphand (CP), Royal Thai Army Radio and Television Channel, King Power Group, Thai Beverage, Kasikorn Bank, Gulf Energy Development, PTT Global Chemical and Carabao Dang.

Football fans will be able to watch all 64 live matches free of charge on TrueVisions, Amarin TV, Royal Thai Army Radio and Television Channel 5.

Yesterday (May 21), the nine companies announced the launch of a series of campaigns dubbed “Sawadee World Cup”, with a combined investment of over B600 million during the tournament.

The biggest investment came from BTSC, which has dedicated B300mn to various activities, including live broadcasts on large LED screens at two BTS stations: National Stadium and Chong Nonsi.

True Corporation Plc and two other affiliates under CP will invest over B100mn for their respective World Cup campaigns. The two affiliates are Charoen Pokphand Foods and CP All, the operator of 7-Eleven convenience stores.

TrueVisions will also produce special programs to run during the half-time break of each game, which lasts for 15 minutes.

TrueVisions expect viewership levels for this World Cup to increase 33% over the previous one.



Comment on this story

* Please login to comment. If you do not have an account please register below by simply entering a username, password and email address. You can still leave your comment below at the same time.

Comments Here:
Comments Left:
# Characters

Be the first to comment.

Have a news tip-off? Click here


Phuket community
New Zealand mosque attack suspect charged with murder

3) Yes, we all know that Bryant was convicted. Facts ? It is still early days & a lot more inves...(Read More)

New Zealand mosque attack suspect charged with murder

1) Mental Condition as per Section 32 of the Mental Health Act "cognitive impairment"--an...(Read More)

Woman killed by sleeping pickup driver

So many crashes, injuries and deaths for such a tiny island, it's like russian roulette out ther...(Read More)

New Zealand mosque attack suspect charged with murder

Ok, ok, ok, no facts that the gun man had a 'mental' condition??? So, normal to kill 50 peo...(Read More)

Polish hotel owner charged after threatening staff with gun

A polish man with a tourist visa, stays in another hotel, married with thai lady, owns a hotel? Thre...(Read More)

New Zealand mosque attack suspect charged with murder

The posts don't make any sense. There are no facts which suggest the gunman had a "mental c...(Read More)

Power outage to leave Cherng Talay, Kamala, Srisoonthorn without water

Inventive! Using many power outage to block people having water supply during hot days. Covering th...(Read More)

Tourism Authority of Thailand expects 2.3mn visitors for Songkran

Idea! TAT should internationally inform tourists to bring their own water for Songkran celebration,...(Read More)

Woman, 26, crushed by water truck on Kata Hill

Police shows incompetence. How hard is it to find out which hotels in that area order a watertanker...(Read More)

Premchai jailed for 16 months, not guilty of black leopard charge

Every thai has the right to appeal. Right. Has every thai the financial means to appeal with a goo...(Read More)