Honeycutt has joined Outrigger as corporate director, digital, and Marisa Guerrero is the company’s new social media strategist.
As corporate director, digital, Honeycutt oversees Outrigger’s globally managed digital marketing assets and efforts and is responsible for digital asset strategy, development and implementation of technology, creative, content and analytics.
Honeycutt comes to Outrigger from MVNP (formerly Milici Valenti Ng Pack) where he was senior interactive director. He studied graphic design and fine art photography and used his university degree as a springboard to explore and expand his knowledge on what he found to be his niche, the Web.
As social media strategist, Guerrero is responsible for developing strategies and executing action plans to establish a clear and strong global brand voice for Outrigger through social platforms and working directly with their properties to ensure consistency and best practices.
Guerrero also manages the company’s global social media conversation and articulates global brand positioning through frequent messaging.