First and foremost, it has to be considered that Thailand is a predominantly Buddhist nation. And the Kingdom’s principal belief system – while being inclusive and flexible – does, when strictly interpreted, have issues with alcohol on the grounds that it biochemically alters the perception of the miracle of life. This view is shared more vigorously by Thailand’s large Muslim minority, and also others of other faiths.
Hence on Buddhist days of major significance, sales of alcohol are prohibited in respect of this faith.
Detractors say such days hurt tourism. Well, yes and no. Certainly revenue is lost. But the spiritual fabric of Thailand is kept intact and its traditions respectfully honoured. And Thailand’s multi faceted spirituality is a major tourism draw.
There’s also another consideration. As moves are afoot to put warning labels on bottles and cans of alcoholic beverages, we are reminded of the reality that alcohol is a potentially dangerous product, especially when consumed in excess, either in binges or on a continual daily basis.
Such warnings on bottles will likely have limited impact on tourists who over-imbibe and end up paying for their recklessness by ending up in an accident or fisticuffs.
But the warnings will provide a day-to-day reminder that alcohol needs to be respected. As a rule of thumb, once booze starts having more fun with you, than you are having with it, then it’s time to leave the bar and go home. Not as good as quitting while you’re ahead, but still a useful adage.
No-booze days are a feature of Thailand that reflect its faith-driven psyche and meet no opposition from the overwhelming majority of Thais, especially the Buddhist majority.
Warnings on bottles of alcohol and a sprinkling of no-booze days through the Buddhist calendar year and on election days is a sensible cocktail for a land where there is no shortage of places to drink socially, especially with increasing public awareness of the dangers of alcohol.
So enjoy, but enjoy responsibly. And stock up the day before a no booze day if you really have to. Alternatively, enjoy this vibrant land and society without any ethanol in your bloodstream. It won’t do you any harm.