THE PAVILIONS PHUKET BRITISH INTERNATIONAL SCHOOL, PHUKET
THE PAVILIONS PHUKET BRITISH INTERNATIONAL SCHOOL, PHUKET Kata Rocks
The Phuket News Novosti Phuket Khao Phuket

Login | Create Account | Search


Operators seek more domestic measures

Operators seek more domestic measures

BANGKOK: Tourism operators are calling for more effective measures from the government to help reinvigorate the slumping domestic tourism sector next year.

tourismeconomics
By Bangkok Post

Monday 16 December 2019, 09:47AM


Local visitors browsed domestic tour packages at the 50th Thai Tiew Thai fair this year. Somchai Poomlard / Bangkok Post

Local visitors browsed domestic tour packages at the 50th Thai Tiew Thai fair this year. Somchai Poomlard / Bangkok Post

Phuriwat Limthavornrat, president of the Association of Domestic Travel, said the government needs to develop short-term stimulus plans for the industry. The key is measures that cover all types of local tourists, from independent travellers to group tours.

Mr Phuriwat said that by the first quarter next year, the association plans to discuss an idea with tourism-related agencies to focus on the “silver market”, or tourism for the elderly.

Silver tourists prefer to travel in groups, can go on weekdays as well as weekends, and often spend more on their travels than the average tourist.

Mr Phuriwat said the association is piloting several tour packages for seniors in Kanchanaburi that feature health and wellness activities in communities, such as cooking healthy dishes and teaching exercises to the elderly.

The issue with past stimulus plans was the lack of participation from local operators throughout the process, making them ineffective in boosting Thai tourism, said Chamnan Srisawat, president of the Thai Federation of Provincial Tourist Associations (TFOPTA).

As more tourists rely on online booking, he said Thailand needs an online platform that provides tourism products like packages and transport.

Mr Chamnan said government agencies like the Digital Economy and Society Ministry should consider building an online platform for local operators or finding a startup to build the app.

Diamond Resort Phuket

The association continues to educate members about digital marketing in order to expand their reach to potential customers. This year the TFOPTA has partnered with the Tourism Authority of Thailand and the Singapore-based e-commerce platform Shopee to promote domestic tourism digitally.

Next year, the TFOPTA aims to push for the implementation of the online channel.

In addition, Thai tourism needs new man-made tourist attractions, which have become a new tourism trend in Southeast Asia, and can’t simply rely on natural resources that are in need of rehabilitation.

The Tourism and Sports Ministry said domestic tourism rose by 0.6% in the first 10 months this year, with 133 million trips by tourists. They spent B890 billion, up 2.2% from a year earlier.

The goal this year is 160-170mn trips generating B1.05 trillion in revenue.

 

Read original story here.

Comment on this story

* Please login to comment. If you do not have an account please register below by simply entering a username, password and email address. You can still leave your comment below at the same time.

CAPTCHA

Be the first to comment.

Have a news tip-off? Click here

 

Phuket community
Phuket health chief issues advisory over haze, air quality

Phuket Provincial health Office Chief: full ahead with even Mask 95 advice for that PM2.5 stuff. S...(Read More)


Freedom Beach vendors arrested

If you count the number of thai top Officials, a so here called 'high-powered' delegation, a...(Read More)


Freedom Beach vendors arrested

They'll be back. I've lost count of the number of times 'action' has been taken agai...(Read More)


‘Not enough water for 2020’, says Phuket water chief

So yesterday we read that the water problems are solved. Today they are talking about using water fr...(Read More)


‘Not enough water for 2020’, says Phuket water chief

Finally a Official who lays the Phuket 'water cards' on the table. Now the Governors have to...(Read More)


Slew of brown seaweed washes ashore Patong Beach

There is no seaweed in Pak Bang Canal. It can come from way out at sea or as Dek suggested Tri Tran...(Read More)


Phuket PWA receives B406.9mn for projects to solve water problems

Dont worry,according to K there is only 2 weeks of water remaining before everyone dies. ...(Read More)


‘Not enough water for 2020’, says Phuket water chief

And YET, the sprinklers are going in the middle of the day at Suan Luang Park and the golf course ne...(Read More)