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Agencies encouraged to consider promoting tourism via Metaverse

Agencies encouraged to consider promoting tourism via Metaverse

BANGKOK: Relevant units are being urged to consider utilizing new innovations, including metaverse technology, to promote tourism in Thailand.

tourismeconomics
By National News Bureau of Thailand

Tuesday 7 June 2022, 03:19PM


Photo: NNT

Photo: NNT

The recommendation was made during Thailand Tourism Congress 2022 in Phuket yesterday (June 6), where the prime minister delivered a keynote address on sustainably enhancing the quality of Thai tourism.

Prime Minister Gen Prayut Chan-o-cha described tourism as the main revenue engine for Thailand. In addition to the metaverse, he called on those responsible for promoting tourism to look into the use of Augmented Reality (AR) and blockchain technology, reports state news agency NNT.

He also said it should be possible to attract new travelers to Thailand using virtual reality, similar to South Korea’s plan to launch “Metaverse Seoul” as part of its Seoul Vision 2020. This would establish Seoul as the world’s first capital to be represented in the metaverse. Gen Prayut noted that Bangkok could become the second.

Additionally, the premier said his administration was ready to listen to tourism-related proposals from Phuket’s private sector. These will then be compiled into a white paper and submitted to the government at the end of the congress.

Phuket Tourist Association President Bhummikit Ruktaengam meanwhile proposed that the administration amend certain laws to better accommodate tourists. These would include laws requiring travelers to fill out unnecessary documents, with the aim of replacing them with more convenient online applications.

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Capricornball | 08 June 2022 - 17:47:13

The PM must be hating this visit.  He's elected to spout off about all this sustainability and eco and techno mumbo-jumbo that he clearly has no grasp on...he's simply out of his wheelhouse, and that must be stressful. He leads a country led by selfish and corrupt officials, with no vision for anything other than stuffing their pockets at any expense.

christysweet | 08 June 2022 - 14:43:13

Metaverse? Is that where you're supposed to enjoy experiences as a cartoon on a screen? Whoever came up with that is completely out of touch with their senses. 

Kurt | 08 June 2022 - 08:14:37

Prayut makes a mistake by copy Korea's 'Metaverse'. He grabs to high. Fix the simple things first, like creating trustful cyber 90 day report site and an always functioning PhuketMustWin site or similar for other parts of Thailand. Sure there are more existing cripple sites that need attention. First things first.

 

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