Suriya Wannabuit, Sansiri’s Executive Vice President – Project Management and Marketing Department, who is in charge of all dcondo developments, said the project will be a “campus development”.
It will be built at a cost of B810 million on six rai of land.
He said on Saturday (January 19) the idea was inspired by what he had seen in the vicinities of Oxford and Cambridge universities in the UK.
Sansiri has already launched a similar, highly successful project in Chiang Mai. “It sold out in 95 minutes. We opened the queue officially on a Saturday at 6am, but people started queuing the previous Wednesday.”
The Kuku development will have two eight-story buildings containing a total of 449 29-sqm studios, and 22 60-sqm two-bedroom apartments. Prices will start from B1.29 million for the studios and B3.9 million for the apartments.
Although the project will be aimed primarily at students and their parents, teachers and others attached to the university, there will be no restrictions on who can buy, Mr Suriya said.
The development will have a 2,000-sqm green area for outdoor activities, with a 30-metre pool, club house and fitness centre, wifi Internet and 24-hour security with CCTV cameras.
The Kuku development is Sansiri’s fifth dcondo development on the island, and more are to follow.
The company is already preparing for the launch of phase two of dcondo Base near Central Festival, Burasiri Koh Kaew – an “upper-market” resort-style project with prices between B5 and 8 million, and another higher-end project on land bought recently on Mai Khao Beach.
Asked how many more dcondo projects the island can take, Mr Suriya said, “Unlimited – it depends on the opportunities. We always research demand before making a decision.”
He is proud of the research done into lifestyles, behaviour, design and raw materials.
Using focus groups and in-depth interviews, the research includes people’s attitudes, style, brands, what fabrics they like, what watches and cars they own, and what they aspire to own.
“Other developers don’t do this. For example, most don’t bother to build in beautiful kitchens. But we found that although most Phuket people don’t want to cook, they do want to have a beautiful kitchen or pantry. We also found that most people want en-suite bathrooms.”
Each condo development is different, he explained, but the company’s German-equipped prefabrication plant near Bangkok can handle with ease short runs and changes in designs.
The pre-sales launch of dcondo Campus Resort Kuku will take place on January 26 and 27 at the sales gallery on Rassadanusorn Rd.